Swedish Lapland Visitors Board represents and promotes the tourism industry in the northernmost and arctic part of Sweden. We work for a sustainable development of the industry and manage and market the place brand Swedish Lapland. Learn more about our organisation and destination.

We present Care for the Arctic, an arctic agenda for a more responsible destination. It serves as a guide for those who visit our region and for those who work in, or are in some way positively or negatively affected by, the tourism sector.

Looking for information on travelling in Swedish Lapland? Visit www.swedishlapland.com. Welcome to share our arctic lifestyle!